Episode 124: The New Normal

What It Is puts its finger on the pulse of the music business in a conversation about all the things we (have to) do now to be relevant in the culture. New panelist Renee Denton is joined by Carol Rifkin, Fred Mills and host Joe Kendrick.

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Episode 123: Songs Of Cruelty and Death

Host Joe Kendrick and new panelist Renee Denton are joined by Carol Rifkin and Fred Mills in this conversation about themes of the afterlife, murder ballads and more as they brood and plot their way through the dark side of music.

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Episode 119: Inner Demons and Mental Illness

What It Is wonders whether our fascination with artists who struggled with mental illness and other handicaps is mostly gawking or is more due to their genius. Join host Joe Kendrick and panelists Bob Hinkle, Kristin Isgett and Brian John Mitchell in this conversation focusing on notable musicians who went over the edge and didn't always come back.

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Episode 115: Radio's Future

After reading a new report highlighting radio's decline amongst younger demographics, What It Is took out its crystal ball to look into radio's future. Host Joe Kendrick is joined by Barbie Angell, Jay Sanders and Fred Mills.

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Episode 110: Moogfest 2010

The hottest festival to come to western NC in who-knows-when is landing in Asheville and What It Is spotlights some of the artists and happenings with new panelists Barbie Angell, Jay Sanders and veteran Fred Mills with host Joe Kendrick while remembering the achievements of the late great Bob Moog.

Broadcast 10-26 through 10-28-10

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Episode 108: Songwriting For Dummies

With the release of Songwriting For Dummies, 2nd edition, What It Is decided to examine songwriting in general. Host Joe Kendrick is joined by panelists Carol Rifkin and Jeff Eason in this conversation about the ways songwriters work, the ebb and flow of the importance of songwriting and how hard making a good song is.

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Episode 105: Career 180s

What It Is examines some notable artists who changed directions dramatically in their careers. From the music itself to transitions to other careers, from religious conversions to sabbaticals, host Joe Kendrick and panelists Carol Rifkin and Jeff Eason have plenty to talk about.

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